Master your brand with a human-first approach

You’re getting access to all my branding philosophy and knowledge (no gatekeeping here!) alongside a community of likeminded, trusted peers. 

There is truly no other resource out there helping up-and-coming founders build their brands with this same approach. And definitely not in this format. 

GSBC will equip you with: a strong network of fellow founders to turn to for help, encouragement, and accountability⁠; bite-sized, actionable steps to create the brand you’ve always dreamed of leading⁠; an environment of honesty and non-judgment to share your struggles and overcome limiting beliefs; and a manageable routine to focus on your brand without overwhelm or dropping everything else on your plate.

There are two primary ways to get support: from fellow members and from the GSBC team. 

The GSBC team is available to help with questions about your account as well as to share any feedback or ideas you may have for the community. 

Our community space is perfect for everything else, whether you want to learn how other founders have navigated a challenge or experience, share a win or something you’ve learned, have a question about something you’re working on, need guidance or feedback, and anything else that may come up! 

The biggest benefit is that you’ll receive our lowest rates ever for the lifetime of your membership. Even as our community grows and we add more value, your rate will remain the same. 

In addition, you’ll get a special “Founder” badge on your profile and priority access to the GSBC team for feedback and to share ideas to improve the community in the future. 

While self-promotion is not explicitly forbidden, we reserve the right to remove any comments or statements that we identify as excessive promotions, solicitations, or spam. 

There may be opportunities in the future to offer special promotions and/or host events in the future, if our community deems this as a valuable addition. 

However, if promotion is your primary goal for joining this community, GSBC may not be the best fit for you.

In short: a human-first brand is building your brand from a place of authenticity and connection. 

It’s taking a hard look at what makes you YOU — your superpowers, your experiences, your passions — and using that to create something that’s both much richer than typical branding strategies and enables people to immediately find connection and common ground with you. 

This approach was built out of a frustration of chasing trends and struggling to stand out among other online businesses. And it allows you to create something that goes against the grain that no one can mimic because it’s built from who YOU are — and no one can be you. 

If you are feeling frustrated with the current models, attracting unaligned clients, and feeling like you’re reinventing the wheel every few months — our approach is likely exactly what you need to reignite your fire and find confidence in yourself again.